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What is Google Local Ads? If you own a business and have a website, you may wonder if you should take advantage of Google's Local Services ads? The answer is yes! Not only can you advertise your business on Google, you can receive leads from digital ads directly from potential customers, whether as phone calls or messages sent through the ad itself.
Best part is, you can reply to messages, track bookings, and manage all your leads wherever you are and whenever you want, online or through the app. If you are a small local business looking to gain a foothold in your community, you will want to take advantage of Local Services ads, which are geared to specific industries, such as locksmiths, plumbers, roofers, pest control, garage door technicians, electricians, and HVAC services. They're also known as home service ads because these are businesses that help you make improvements to your home.
When someone online enters a query, several trusted professionals in their area will pop up right above the traditional paid search ads. You will see the business number, hours, ratings, and reviews. Google's Local Service Ads will display equally well across all platforms, such as desktop, tablet, and mobile searches. They'll be featured in the Google Assistant's response to relevant voice search queries as well.
So, why should you use Google Local Ads? There are many reasons. With Local Ads, you can:
The Local Services unit will appear at the top of Google Search results when someone performs a search for the services they need in your area. Potential customers can either click or tap on your ad to get in touch. They can do this either by calling you or sending you a message request. Once they do that, you will receive an email and notification from the Local Services ads app. This is now your lead to turn into a customer if you so choose.
It's in your best interest to respond to as many as you can to ensure you continue to receive messages, as your ad ranking could be affected if you ignore too many.
Online and through the app, you can use tools to do a variety of tasks, including:
Google home services: Locksmiths, Plumbers, Garage Door, Electricians, HVAC, Air Duct Cleaner, Appliance Repair Service, Auto Glass Service, Auto Service Technician, Carpet Cleaner, Event Planner, Handyman, Home Improvement Pro, House Cleaner, Junk Removal Provider, Lawn Care Provider, Mover, Painter, Pest Control Technician, Pet Care Provider, Pet Groomer, Photographer, Roadside Assistance Service, Roofer, Tree Service Provider, Tutor, Upholstery Cleaner, Water Damage Service Provider, Window Cleaner, Window Service Provider
Don't Stagnate. Keep Growing by Revitalizing Your Brand.
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