How does the retail industry benefit from online marketing?
While just 13 percent of retailers described themselves as "digital-first," the majority of retailers are still primarily operating brick-and-mortar businesses led by traditional marketing activities. But even for brick and mortar businesses who do some of their business online, there's no doubt that digital marketing is critical. Clients say a good customer loyalty program and social WiFi makes them more likely to stay with brands. Retaining customers and cross selling with auto text marketing and geo-fencing can mean big sales: increasing customer retention rates by 5% increases profits by as much as 95%
You can't afford to ignore the importance of todays automated digital retail marketing. Here at Tactical-Moves, we work with many retailers just like you. We know the way this industry operates, what your needs are, how best to snag leads and make conversions, and what strategies work best. Think: mobile, local SEO, voice search, loyalty rewards, etc.
From leveraging social media and implementing loyalty reward programs to running well-executed Google Shopping campaigns and including product reviews, there are many ways to boost your brand recognition online and in your store. There are many benefits of retail marketing, such as: